Almost all marketing plans mention building an email list. When I wanted to cover this all-important topic in detail, I turned to wildly popular indie-author Nick Stephenson, author of the bestselling Leopold Blake thrillers, for advice. His methods are highly effective and easy to do. Enjoy! Tell us about your books, sales, & email enrollment […]
Marketing for You, the Indie Writer – Part 5: Guest Beth Jusino
Marketing for You continues this week with guest Beth Jusino. Despite my 30 years in sales and marketing, or perhaps because of it, I turned to Ms. Jusino for help launching my debut novel, The Geneva Decision. Her background as a literary agent and editor gave her insights that eluded me. Today, she is the […]
Marketing for You, the Indie Writer – Part 4
About Getting Started. Due to many requests, I’m revisiting ‘getting started with marketing’. After the first three posts, several readers said: I don’t have any fans, I don’t have any followers, I’m not known in any reader-forums, how do I start? I breezed past some basics in the last post Part 3 by saying that your […]
Marketing for You, the Indie Writer – Part 3
What are fans and how do I reach them? Let’s define fans as coming in these three flavors: 1) Rabid – Buys every book and begs for more; subscribes to your newsletter; shares all your Facebook posts; brags about your book in Goodreads forums 2) Core – Bought your most recent, but not your first; […]
Marketing for You, the Indie Writer – Part 2
In Part 1, I made a lot of promises about marketing and heard from several people with specific questions. I will cover many of them in greater detail in the coming posts. If you have a question, put it in the comments and I will give you a short answer, then I will cover it […]